FIFA also said it continued to “engage with social media platforms to encourage them to take more action.” And they’ve taken additional steps - including a site where individuals can proactively report abuse they’ve seen (using a “confidential, dedicated, highly secure and web-based whistleblowing system” provided by GAN Integrity). It’s not the only tool against for fighting hate speech. Signify also works with the official labor union for basketball players in the NBA and WNBA.Īnd FIFA stresses that as it works with more sports organizations around the world, including the International Tennis Federation, “we recognise an opportunity for the industry to really get on the front foot to tackle online abuse.”
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Going forward, all 211 of FIFA’s member associations will also have full access to the tool. “e are reporting them to the authorities so that they are punished for their actions.”ĭavid Aganzo, the president of FIFA’s worldwide player’s organization FIFPRO, added that the tools would be active for the FIFA Women’s World Cup (which begins July 20th). This year in a mid-June statement, FIFA President Gianni Infantino hailed an AI-powered tool from the data science company Signify Group, for its ability to identify the perpetrators of hate speech - and not just to the social media sites where the comments are made. ESPN reported that during Wimbledon’s tennis championships this year, IBM “will provide AI-generated captions and audio in their three-minute video highlights reels.”īut AI already has an even more important job: hiding, and reporting abusive comments made on the social media feeds of athletes. Artificial Intelligence is now part of the fan experience for professional sports.
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